Amazing Ways AI Can Transform Your B2B Marketing

Amazing Ways AI Can Transform Your B2B Marketing

Amazing Ways AI Can Transform Your B2B Marketing Artificial intelligence (AI) has become a powerful tool in B2B marketing, which is one of the top trends in marketing technology today. The business-to-business (B2B) sector greatly benefits from AI, especially in...
Rethinking The Customer Journey Mapping For B2B Sales

Rethinking The Customer Journey Mapping For B2B Sales

Rethinking The Customer Journey Mapping For B2B Sales In my previous article on “what is a customer journey?”, I covered this perspective from a B2B marketer’s perspective where the idea is to create a mental journey of a potential prospect journey’s in relation to...