Use Sponsored Content or Native Content to highlight your thought leadership, reach your intended audience, and generate more leads for your enterprise. Target your audiences by company, industry, and more to reach decision-makers with the help of the leading demand generation service to boost your network and engagement.
WHAT IS SPONSORED CONTENT?
Sponsored content allows you to provide industry-specific content relevant to your target audience. It is in an online publication like editorial content but paid to promote a product or service. This indirect content advertising approach seeks to provide value to readers to whom you can establish a business relationship in the future.
Some examples of sponsored content include social media feeds, videos, paid articles, infographics, and more. A digital media service can create and publish content for you to benefit your enterprise or organisation.
HOW CAN SPONSORED CONTENT BENEFIT YOUR ORGANISATION?
Using sponsored content ads as part of a business marketing strategy provides the following benefits:
BETTER AUDIENCE REACH
By partnering with a top-notch digital media agency offering demand lead generation via sponsored content, you can broaden your audience reach tenfold and beyond.
PROMOTE CUSTOMER LOYALTY
Sponsored content allows you to connect with potential and existing clients through storytelling.
BUILD TRUST AND INDUSTRY LEADERSHIP
With deeper customer connection, you establish trust, loyalty, and an excellent industry reputation.
HOW CAN OUR COMPANY HELP YOU WITH SPONSORED CONTENT?
ThinkLogic can create targeted, informative, and impactful sponsored content suitable for your audience. Our editorial team collaborates with industry experts to get insights into today’s emerging topics to raise audience awareness and promote well-informed decision-making.
ThinkLogic empowers your leads and customers through sponsored content to bring more incredible velocity to your enterprise. We can help you generate leads by creating blogs, webinars, events, etc., to inform your target audience how your solutions can solve their problems and why your services are worth their investment. ThinkLogic specialises in the following sponsored content areas:
Here’s what statistics show about sponsored content:
The average time readers spend engaging with written sponsored or branded content is about 44 seconds, higher than the average time they spend reading a banner ad at 1.6 seconds.
A Nielsen report shows that branded content generated greater brand recall at 86 percent than pre-roll ads, only 65 percent.
Native advertising revenue will grow from US$85 billion in 2020 to US$402 billion by 2025.